Bookme invited The Humans agency as consultants. During creative workshops together with the client's design team, we devised a strategy for market entry. The second part of our cooperation consisted of an app audit and recommendations for new functionalities, which Bookme to the development plan for the year 2021.
The app audit identified problems and the need for further development of functionalities. The app had to be thoroughly remodeled, but the client was ready to take that leap. We worked on the design aspect of the app(optimizing the mobile app and redesigning the desktop version), but also a lot of work involving coding, starting from API, which is the core of the app, to preparing the new version for the App Store and Google Play.
The demanding work conducted under time pressure brought great results. Every new functionality planned for the app premiere was designed and implemented. Both desktop versions and apps for iOS and Android passed tests on target groups and got verified by both app stores.
Bookme is just starting its journey to conquer the digital book market. Plans for the app are long-term and ambitious. We are happy that we can still be a part of the team that created this app. In 2021, we are planning further development of the app and a broad marketing campaign. Do you have a Bookme account?
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