Designing Key Visuals
Creative work is our strongest asset.
Designing and creating Key Visuals is one of our strengths when it comes to designing and creating effective visual, sale, or informational campaigns.
During the last few years, our designers had the pleasure to work on visual concepts for the biggest companies in Poland, such as:
- Makro Cash and Carry Polska S.A.
- mBank S.A.
- Orange Polska
- Asus Polska
- Clariant Polska
- Nazwa.pl
- Fundacja Jim
The creation of our Key Visual is preceded by thorough studies, which ensure that the Key Visual is unique, substantive, and modern. These are:
- Market analysis
- Competition analysis
- Consumer insights
- Industry trends analysis
- Lifestyle analysis
The results of this analysis are the basis for creating a visual concept that will reach the target group, intrigue it, and call it to take a predetermined action.
Experience. Knowledge. Eye for a detail
The Humans design team consists of people who perfected their visual talents and skills at the Academy of Fine Arts In Łódź but also abroad in the UK at the University of Fine Arts w Portsmouth.
The talent supported by many courses and certificates (DIMAQ, IAB Polska) ensures that our design team at the Humans will take on any creative challenge.
Tools
When it comes to creating professional Key Visuals we use only professional software. We use primarily Adobe Photoshop for static creations and Adobe AfterEffects for animation and videos.
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